Explore this mock Product Sense interview to understand how to approach similar questions and structure answers effectively.
Step 1: Repeating the Problem Statement
An ideal response would start with a clear, concise restatement:
- “So, we’re looking to improve the experience for users of a fitness tracking app, with a focus on increasing engagement and helping users achieve their fitness goals more effectively.”
Step 2: Clarifying Questions
Example questions might include:
- “What kind of fitness tracking app is it? Does it focus on specific activities, like running or cycling?”
- “What user segment are we aiming to improve the experience for—beginners, regular users, or high-performing athletes?”
Step 3: Defining the Mission
- “Our mission would be to empower users to lead healthier lifestyles by helping them set, track, and achieve realistic fitness goals while staying motivated.”
Step 4: Identifying User Segments and Pain Points
Example questions might include:
- User segments:
- Beginners: Often find it hard to stay motivated or may feel overwhelmed.
- Regular Users: Need variation and advanced tracking features.
- Athletes: Look for high-accuracy metrics, progress insights, and social competition.
- Pain points:
- “For beginners, it’s motivation and understanding how to start. For regular users, it’s keeping routines fresh and engaging. For athletes, it’s having detailed, competitive tracking.”
Step 5: Prioritizing Solutions
- “Let’s focus on solutions that enhance motivation for beginners and bring advanced metrics to regular users, while creating a social or competitive feature for athletes.”
Step 6: Exploring the Solution
Mock solution outline:
- “For beginners, let’s add a ‘Daily Motivation’ feature that suggests small achievable goals. Regular users could benefit from customizable workout plans, and athletes would have leaderboards or ‘challenge’ modes.”
Step 7: Discussing Risks and Mitigations
- “Risks include feature overload and potential privacy concerns with social sharing. We could address this by segmenting features and keeping data sharing optional.”